Skip to Content

Celebrating Labor Day Weekend at Fiesta Hermosa in Southern California

In this article our guest writer, Sophie Couwenbergh shares her experiences at Fiesta Hermosa in Southern California that takes place over the Labor Day weekend on Hermosa Beach, featuring live music, fish tacos and hippie underwear.

When I was researching my first trip to Los Angeles in 2012, I found out that we would be there during Labor Day Weekend. I thought it would be fun to experience some of the festivities held during that weekend. After some more research a friend and I decided to go to Fiesta Hermosa and we had so much fun that I even decided to go back when I was in LA for another trip last year.

Fiesta Hermosa was organized for the first time in 1972 and has since been the largest arts and crafts fair in Southern California. The festival takes place every Memorial Day and Labor Day Weekend (Saturday, Sunday and Monday), right by Hermosa Beach. The stands are stretched out over Hermosa Avenue (from 10th St. until 14th ST.) and Pier Avenue (from Palm Dr. until Pier Plaza). Here you can find anything from jewelry over clothes to paintings.

Hermosa beach in Los Angeles Photo: Wonderfulwanderings.com
Hermosa beach in Los Angeles

This article may contain affiliate links that provide commission on purchases you make at no extra cost to you. As an Amazon Associate I earn from qualifying purchases.

Plenty of food and entertainment

That’s not all that Fiesta Hermosa has to offer, though. There are also two stages – one at Pier Plaza and one at the Charity Beer & Wine Garden at 11th Street – where live bands play different kinds of music all day long. Last year we saw a Beatles tribute band performing at the main stage.

Beatles tribute band at Fiesta Hermosa Photo: WonderfulWanderings.com
Beatles tribute band at Fiesta Hermosa

Although there are enough bars and restaurants in the festival area to grab a bite, Fiesta Hermosa also has its own food court with stands offering tastes from all over the world. There’s pizza, fries, Mexican food and I later learned that the Hermosa Beach lifeguards even have a fish taco stand there. I somehow missed that, otherwise I would have definitely gone for a fish taco. I did see the Holy-Guaca-Moly stand and got a sample of their nachos with guacamole. Yum!

Holy-Guaca-Moly stall at Fiesta Hermosa Photo: WonderfulWanderings.com
Holy-Guaca-Moly stall at Fiesta Hermosa

By the way, right next to the food court you’ll also find Fiesta Hermosa’s ‘kids department’ with different rides and games, just like a mini carnival.

We didn’t have lunch at the food court but instead decided to head back to this small place at Pier Plaza where we had a coffee in the morning. I’m afraid I’ve forgotten the name but it was about two shops away from a big clothing store selling surf brands like Rip Curl.

When you enter there’s a counter at the left and some tables to the right. Pier Plaza isn’t that long, so I’m sure you’ll find it. This place has fresh orange juice, a multitude of coffees and teas and it serves great quiches. I liked it because it was much less crowded (because it was such a tiny place) and noisy than the other places in that area and if you manage to get a seat outside you’ll be ideally placed for some people watching.

Fiesta Hermosa highlights

I found this cute little cupcake shop quite by accident. Some of the stand owners were talking about it and while they weren’t selling cupcakes outside, the shop was actually right behind one of the stands. I always have to get a cupcake when I find some abroad.

We loved this stand full of hippie colored clothes, including underwear, and just had to get a picture of this. Luckily the stand owner thought we were funny.

Left: Cup cake at Hermosa Beach Right: Hippie Underwear at Fiesta Hermosa
Left: Cup cake at Hermosa Beach Right: Hippie Underwear at Fiesta Hermosa

I don’t know if this is typical for the Californian coastline, but we saw such cool bikes at Hermosa Beach, such cool models, in all possible colors. If I could’ve taken one home with me (meaning: if it wouldn’t have cost a fortune to do so), I would have.

Bikes at Hermosa Beach Photo: WildWanderings.com
Bikes at Hermosa Beach

Practical information for Fiesta Hermosa

Be aware that Fiesta Hermosa is a daytime festival. It starts at 10 am and finishes at 6pm, except for the Beer Garden, which is open until 7 pm. Glass and plastic containers are recycled and the plates and cutlery used at the food court are all either recyclable or compostable. Fiesta Hermosa is green! The buses that bring in visitors as well as the generators that supply power for the festival run on biodiesel.

If you want to visit Fiesta Hermosa you could drive there, but I don’t know if you’d easily find a parking spot. Parking in Los Angeles is tough, with different parking restrictions on every block and pretty high fines if you don’t keep to those restrictions.

That’s why I love Fiesta Hermosa’s shuttle bus system. You can park your car at the Northrop Grumman Building O4 at 15092 Aviation Blvd. (near the intersection of Aviation Blvd and Marine Street in Manhattan Beach) for free and then take a shuttle bus (also for free!) to the festival area. The buses drive constantly between Fiesta Hermosa and the parking lot from 7.30 am to 7.30 pm.

I made use of the shuttle system both times I visited Fiesta Hermosa and I’m glad I did. No stress searching for a parking spot and the bus drops you off right where the fair begins. (Note: dogs aren’t allowed on the shuttle buses.)

What else is there to do at Hermosa Beach?

If you’re in the area during Labor Day weekend you should definitely spend a day at Fiesta Hermosa, but even if you’re in Los Angeles another time of the year, this beach town is worth a visit. Even when there’s no fair you’ll be able to do some shopping on Pier Avenue. It’s not like spending an afternoon on Santa Monica’s 3rd Street Promenade, but there are some nice boutiques there.

If you walk down Pier Avenue you’ll get to the beach. A nice big stretch of sand where you can catch some sun and watch people play volleyball on one of the beach volley terrains. Often there are also some surfers out in the water, working on their best tricks in the hopes of getting a spot on the Surfer’s Walk of Fame. You can find this collection of surfer names engraved in bronze plaques on the Hermosa Pier.

Surfers Walk of Fame
Surfers Walk of Fame

If you’d like to get active yourself you can mingle with all the runners, bikers and walkers on The Strand. This beachfront sidewalk is also great for some people watching. And if you happen to be in Hermosa Beach on a Sunday, you might want to check out the Comedy and Magic Club. Jay Leno often performs here on Sunday nights to try out new material.

Many thanks to our guest author, Sofie Couwenbergh, a Belgian language lover and travel aficionada who combines a full-time job with a never-ending wanderlust and an upcoming freelance business. She uses her weekends, vacation days and public holidays to travel the world and share her experiences with you on Wonderful Wanderings.

This article is originally published at Heatheronhertravels.com

Click to subscribe to our monthly newsletter, news and reader offers

Subscribe to Heather on her travels newsletter

One fun week in Los Angeles. A complete day-by-day itinerary

Sunday 5th of November 2017

[…] I was in LA twice during Labor Day, I attended the Fiesta Hermosa festival at Hermosa Beach two times, but there are plenty of other small local festivals throughout the […]

Sofie

Tuesday 25th of March 2014

Especially the guacamole was great, Shaun:)

Shaun

Friday 21st of March 2014

This looks great. Love the mix of eats!

Shaun www.thislifeintrips.com

Sofie

Friday 21st of March 2014

You have to go some time Lauren. I really liked it. And it's great for shopping:p

Lauren Meshkin

Thursday 20th of March 2014

I live about 10 minutes from Hermosa and am a little bit ashamed to admit I've never attended this! I'll change that, I promise :) Thanks for sharing.

Heather Cowper

Thursday 20th of March 2014

@Lauren I think we're all a little guilty of overlooking the great things going on in our own back yard